Alfredo Lopez is a tired encyclopedia salesman, and Carmen is his faithful wife. The lives of this married couple change forever when the Montoya publishing house, in which Alfredo works, makes a proposal to them to make erotic films that will sold in the Scandinavian countries, under the guise of being a false encyclopedia about reproduction. Unknown to them both, Carmen has become a porn star in the Northern countries, and a Danish crew flies in to help Alfredo make an Ingmar Bergman inspired feature film called "Torremolinos 73." Instead of a career in show business, Carmen is eager to have a baby, and the tension between the artist and his muse grows.